7 Best Ping Post Software Platforms for 2025
Modern lead distribution has changed significantly in recent years. Traditional systems that pushed leads directly to buyers often created issues around wasted spend, poor visibility, and limited control. Businesses today need distribution methods that deliver both speed and confidence.
Ping post software represents one of the biggest shifts in this space. Instead of forcing buyers to commit without context, it allows them to review limited information before deciding if the opportunity is worth pursuing. Sellers benefit from stronger protection of their data, while buyers gain the ability to make better-informed choices.
As competition increases, companies are rethinking distribution strategies. The need for transparent, compliant, and real-time solutions is crucial and has fueled the rise of specialized platforms.
In this blog, we’ll explain what a ping post is, review the top options in 2025, and show why Standard Information is the trusted choice for businesses.
What is Ping Post?
Ping post is a lead distribution method that gives both lead sellers and potential buyers more control over the lead distribution process. The system begins with partial lead information, such as location or basic contact details, which helps buyers evaluate the lead's relevance before committing.
Once that limited data is shared, multiple buyers can review it and decide if the lead fits their specific requirements. Only the leads that match a buyer’s budget and criteria move forward. At that point, the full details are revealed, and the buyer pays the accepted bid amount.
The ping post process has become a common practice. It protects the lead’s personal information, supports compliance, and increases lead quality for all parties involved.
Lead generation companies use ping post technology across industries such as insurance and home improvement to connect web leads and phone calls with the right buyers. The approach creates more lead opportunities for lead sellers, while giving buyers access to high-quality leads that align with their goals.
Book a demo with Standard Information and set up a full ping post system in minutes!
7 Best Ping Post Software in 2025
Businesses looking for the right platform need solutions that protect lead details, allow faster decisions, and deliver measurable value. Here are seven leading ping post software platforms in 2025 that meet those needs:
1. Standard Information
Modern sellers and buyers need a platform that moves in real time and protects data at every step of the ping post process.
Standard Information delivers a precise two-stage flow that shares partial lead information first, then reveals full lead details only after a qualified bid. Buyers gain more control, and sellers protect value while maintaining lead quality.
Auction logic supports multiple buyers without friction. Rules match each lead buyer to specific needs, then apply dynamic pricing that reflects potential value and lead source. One marketplace view removes guesswork for both sides of the transaction and keeps every party aligned on outcomes.
Compliance sits at the core. Every transaction includes auditable Trace ID reporting and support for GDPR and CPRA principles, with FCC One-to-One compatibility via SIT-BAC.
All parties in the lead buying process maintain transparency and accountability across industries like insurance, finance, and home improvement.
Key Features
- Real-time lead auctions – Customizable timeouts that fit business needs
- Full API and no-code setup – Flexible integration options for faster adoption
- Advanced filters – Match leads based on vertical, location, or specific requirements
- Compliance support – GDPR and CPRA principles; FCC One-to-One via SIT-BAC
- Marketplace management – Central hub for sellers, buyers, and reporting with Trace ID
Standard Information continues to set the pace in ping post lead distribution with a platform built for accuracy, compliance, and scale. Businesses gain more opportunities to buy leads and sell leads with confidence, while maintaining the highest standards of lead distribution software.
Learn how Standard Information improves lead distribution for buyers and sellers in one connected platform. Book a demo!
2. Boberdoo
Boberdoo is a long-standing provider in the lead generation industry that supports ping post lead distribution.
The platform allows lead sellers to connect with potential lead buyers by sending partial lead information first, then sharing full lead details once a bid is placed. It is used across different verticals, including web leads, calls, and clicks.
The system includes routing options that manage how leads are delivered to buyers. Lead generation companies often apply distribution rules that focus on lead quality and specific requirements.
Reporting features provide data on match results, payouts, and lead source activity to optimize campaigns.
Key Features
- Real-time distribution - Processes web leads, calls, and clicks
- Ping/Post capability - Handles partial lead information and full lead details
- Call routing - Directs phone-based leads to potential buyers
- Performance reporting - Tracks lead distribution and payout results
- Integration support - Connects with other lead distribution software and tools
3. PingTree Systems
PingTree Systems provides ping post distribution tools designed to connect lead sellers with potential lead buyers through a structured two-step process.
The platform first shares partial lead information, then opens bidding for full lead details. It is often applied in industries that require fast delivery of web leads and calls.
The software includes login access for both buyers and vendors, which helps parties involved in the lead buying process manage their own activity. Reporting functions allow users to review lead quality, transaction history, and vertical performance.
Distribution strategies can be adjusted through customizable settings that align with specific requirements.
Key Features
- Ping/Post technology - Supports partial lead information before releasing full lead details
- Buyer and vendor access - Separate logins to manage accounts and transactions
- Custom verticals - Configurations for specific industries such as insurance or home improvement
- Reporting tools - Data on lead source, payouts, and bid results
- Distribution settings - Options to match leads based on buyer requirements
4. LeadProsper
LeadProsper focuses on the lead distribution process with tools built for ping post technology and direct post methods.
It is used by lead generation companies to manage both web leads and calls. It also helps lead sellers deliver partial lead information to potential buyers before full lead details are shared.
Campaign triggers can be set to automate the lead buying process. Reporting captures lead quality, bid activity, and payout outcomes, giving lead buyers visibility into performance.
Flexible routing rules allow companies to create distribution strategies that reflect specific requirements in verticals such as insurance and home improvement.
Key Features
- Routing logic - Options for ping post and direct post delivery
- Campaign triggers - Automations that support the lead buying process
- Real-time data - Updates on bids, payouts, and lead source results
- Lead quality reporting - Metrics to evaluate leads based on buyer requirements
- Distribution controls - Adjustable filters for different industries and verticals
5. Leadspedia
Leadspedia offers post software designed for lead generation companies that need to manage ping post lead distribution alongside other delivery methods.
The platform supports sellers and buyers through configurable rules controlling how partial lead information is shared and how bids are handled before full lead details are released.
Pricing plans are available for predictable budgeting, which can be useful for businesses that want predictable costs while running lead distribution strategies.
The system also integrates with various tools across the lead generation industry, making it adaptable to companies with multiple buyers or lead sources. Reporting provides data on revenue, match rates, and the overall lead buying process.
Key Features
- Ping/Post support - Built to manage partial lead information and full lead details
- Subscription pricing - Plans that support predictable budgeting
- Integrations - Connections with other lead distribution software and platforms
- Automation tools - Controls for distribution strategies across leads based on requirements
- Revenue tracking - Reports on payouts, bid results, and potential value
6. ActiveProspect
ActiveProspect provides consent capture and lead flow management through tools such as TrustedForm and LeadConduit.
The platform can participate in ping/post programs by validating consent and routing leads within configured flows, with compliance support across the lead lifecycle.
The platform includes tools for fraud prevention and lead validation, which help businesses protect against invalid or low-quality web leads. Reporting tracks lead source performance, payouts, and distribution outcomes.
Companies use these features to refine distribution strategies and maintain high-quality leads across multiple verticals.
Key Features
- Lead flow routing - Accept pings and deliver posts based on configuration
- Fraud prevention - Filters out invalid or duplicate leads
- Lead validation – Confirms accuracy and consent details before delivery
- Reporting tools - Tracks results across buyers, payouts, and lead sources
- Compliance toolkit – Support for consent capture and record-keeping
7. Phonexa
Phonexa delivers ping post lead distribution through custom ping tree structures. The platform is designed for lead generation companies that manage both web leads and calls.
Sellers pass partial lead information into the system, and potential buyers compete for full lead details based on filters such as origin, category, or consumer interests.
The software supports real-time bidding across multiple buyers and provides reporting tools to measure match results, lead quality, and payout outcomes.
Companies use Phonexa to organize the lead buying process within specific verticals, applying rules that align leads with the buyers most willing to pay for value.
Key Features
- Custom ping trees - Structures for distributing leads across potential buyers
- Lead routing filters - Match leads based on origin, category, or requirements
- Real-time bidding - Buyers compete for full lead details through dynamic pricing
- Advanced reporting - Visibility into revenue, payouts, and lead source activity
- Support for multiple verticals - Adaptable to industries such as insurance and home improvement
How to Choose the Right Ping Post Software
Choosing the right ping post platform starts with understanding the lead distribution process and the goals of both sellers and buyers. Lead sellers want to protect lead quality, while buyers need more control in the lead buying process. The right platform balances both while supporting compliance and growth. Key factors to evaluate include:
- Transparency - Clear movement of partial lead information to full lead details with visibility into match results.
- Compliance - Protection of a lead’s personal information through every step of the lead distribution.
- Scalability - Ability to handle more web leads, calls, and vertical-specific requirements without limits.
- Customization - Routing logic, filters, and bidding options that align with distribution strategies.
- Analytics - Reports on lead source activity, payouts, and potential value across multiple buyers.
Evaluating these features helps lead generation companies select ping post technology that supports revenue goals, creates more opportunities, and maintains high-quality leads.
Looking for a platform that balances transparency, scalability, and compliance? Explore Standard Information today!
Why Businesses Choose Standard Information Ping Post Lead Distribution Software
Standard Information is trusted across the lead generation industry for delivering outcomes that extend beyond the basics of ping post lead distribution. Businesses choose it because it provides advanced automation, deeper compliance support, and tools designed to reduce lead waste while increasing conversion.
Other Capabilities
- Ping Post Appointments - Route leads to live calendars in seconds and bid on confirmed bookings
- No-code integration builder - Connect to CRMs, marketing tools, and buyer systems in minutes
- AI Call Center - Deploy AI agents to handle inbound and outbound sales flows without missing opportunities
- Advanced validation - Eliminate duplicates, apply DNC/TCPA checks, and block low-quality leads
- App Marketplace - Add services like smart lead scoring, enrichment, and fraud protection with one click
- Real-time reporting - Monitor match results, payouts, and lead source performance in detail
- Amelia - An AI account manager that writes integrations, troubleshoots, and builds campaigns automatically
- Marketplace controls - Set sell caps, blackout schedules, pricing thresholds, and buyer eligibility
What Customers Say
Reviews on G2 highlight how Standard Information supports both buyers and sellers in real-world lead distribution.
⭐️⭐️⭐️⭐️⭐️"Strong lead management tool for events. The automation is a big win. We don’t have to manually track every lead anymore, the system just handles it."
— Danielle P., VP Marketing, Events Services
⭐️⭐️⭐️⭐️⭐️"Standard Information’s ping/post functionality is the best we have seen. It’s intuitive, easy to use, and the AI feature to write integrations is very helpful."
— Darryl J., Partner, Small Business
Standard Information has become the platform of choice for companies seeking more opportunities, higher lead quality, and flexible control across the lead buying process.
Improve Lead Quality Through Standard Information
The future of lead distribution depends on solutions that protect data, deliver transparency, and support fast decision-making. Ping post software provides these benefits through a proven two-step process that aligns the interests of sellers and buyers.
Among the available solutions, Standard Information stands out for combining advanced technology with practical tools designed to serve both sides of the transaction. From automation to compliance, it provides the infrastructure businesses need to grow without losing control or visibility.
If your goal is to improve lead quality, reduce waste, and operate with confidence, Standard Information is the partner built to deliver those outcomes.
Ready for higher-quality leads and stronger results? Get started with Standard Information.
FAQs About Ping Post Software
How to ping a post?
Pinging a post involves sending partial lead information, such as location or contact type, to potential buyers. They can review the lead’s relevance and decide if it matches their specific needs before bidding. Once a bid is accepted, the system shares the complete information.
What is the difference between ping and post?
A ping shares limited details with multiple buyers, giving them a chance to bid. A post delivers the full lead details directly to a single buyer after a bid is won. This two-step lead routing process is one of the most important ping post features in modern lead distribution.
Which software is best for lead generation?
The best software for lead generation is one that supports accurate lead distribution, protects data, and helps both buyers and sellers capture value without wasted spend. Standard Information offers advanced ping post lead distribution with real-time auctions, budget optimization tools, and compliance features that help businesses achieve measurable results.
How are leads priced in the ping post lead distribution?
Leads are priced through bidding, where the highest bidder secures access to the full lead details. Dynamic pricing lets other buyers compete, which helps both sides maximize value. For example, a lead generator can set rules for filters and payout caps to maintain lead quality while optimizing revenue.
Why is full lead information only shared after payment in ping post post-lead distribution?
In a ping post lead distribution, buyers first review partial details to decide if a lead matches their needs. The full lead information is shared only once a bid is accepted and money is committed. This protects data, maintains lead quality, and makes the transaction fair for both sellers and buyers.
Meta description: 7 Best Ping Post Software [2025]: 1. Standard Information 2. Boberdoo 3. PingTree Systems 4. LeadProsper 5. Leadspedia 6. ActiveProspect 7. Phonexa